Marketing Articles For Your Reading Pleasure
We write tons of marketing articles on digital, branding, strategy, leadership, and other cool stuff. Go ahead. Dive in.
Also, check out The MPLS Egotist. They write some cool stuff about the Minneapolis marketing scene.
The Development Phase With a concept or prototype approved, we move into the Development Phase. If you’re building a website or planning an advertising campaign, this will be a rigorous phase of the project. If you’re designing a logo, this phase is...read more
Greetings (Again)! We're glad you're back! Time to dive into the 3rd Phase of the Designer's Process! So, get comfortable, grab your coffee, and scroll away. The Concepting Phase With a clear strategy in place, tactics defined and detailed data to back up your...read more
Welcome To Phase 2 Of The Designer's Process! We are happy to have you back. This article covers the Planning Phase in the Designer's Process. Is data analysis your bread and butter? If not, then welcome to the right place, 'cause we're gonna walk through...read more
The Importance of The Designer's Process I (Matt) have been working as a graphic designer and illustrator for 9 years now. When I started as a freelance designer in 2009, this was my side-gig, so my focus was on doing work as it came along, not developing processes...read more
When I (Tyler) was in my intro to business class in college, I heard an excellent analogy for a business’ target market. A target market is like a pumpkin pie. The pumpkin pie is distinct from other types of pies in terms of flavor (i.e. it does not taste...read more
Introduction to Strategy and Leadership Strategy and leadership are tied to each other. To be a great leader, one must be able to think and act strategically. To implement a strategy, one often must have leadership capacity. We can find an awesome example...read more
This is an introductory article to 8-bit Rex’s CCO and co-founder, Matt Anderson. This post details some of Matt’s history, the reason “why” he started an agency, and some of his passions. Get to know our organization and our people a little better by checking out our second article in the mini-series “This Is Us.”read more
This is an introductory article to 8-bit Rex’s CEO and co-founder, Tyler Hanna. This post details some of Tyler’s history, his “why” behind 8-bit Rex, and some of his passions outside of work. Get to know our organization and our people a little better by checking out our first article mini-series “This Is Us.”read more